by stephen@kraindm.com | Nov 29, 2022 | Uncategorized
In the nearly three decades since its birth in 1994 as an online bookseller, Amazon has expanded into a multitude of product categories, grown its market cap to over $1 trillion and earned the nickname “The Everything Store”—apt when you consider that Amazon has over...
by stephen@kraindm.com | Oct 28, 2022 | Uncategorized
To say that web hosting is big business would be an understatement. In 2020, the global web hosting market was valued at $75 billion, with projections of $267.1 billion in growth by 2028. Of course, not all web hosting companies are created equal. In fact, if...
by stephen@kraindm.com | Sep 14, 2022 | Uncategorized
As social media use has become increasingly prevalent over the past decade, businesses have been looking for ways to leverage this new channel to reach more customers. In comparison to the old “spray and pray” approach of traditional advertising, businesses can use...
by stephen@kraindm.com | Aug 1, 2022 | Uncategorized
In the simplest terms, a backlink is just a link that results from one website linking to another. But backlinks, sometimes called “inbound links,” are vitally important to SEO. SEO strategists, tasked with improving a website’s rank in search engines, look for...
by stephen@kraindm.com | Jul 18, 2022 | Uncategorized
Marketing automation software helps your business automate its marketing functions, like lead generation, lead management, and sales campaigns. With complex automated workflows, you can bring together different aspects of marketing and create a seamless process....
by stephen@kraindm.com | Jun 20, 2022 | Uncategorized
As Universal Analytics is being phased out in July of 2023 and replaced by Google Analytics 4, it’s time to get up to speed with Google’s new tool for website data. With Universal Analytics, a lot of default, generic reporting features were included with every...
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